FREE shipping on all orders

Self-Promote Without Sounding Salesy



Your artwork has a voice, but it doesn’t speak for itself. It’s important to be able to explain your work and connect with your audience. Your artwork PLUS your personality is the winning combination for success in your art photography business.

Becoming a better writer and speaker about your art can influence collectors and command a higher value for your work. When your passion comes through prospects feel a need to have your artwork on their walls. Self-promotion is less salesy than marketing. Let us explain.

You’ve taken the time to know and reach your target audience. Now, give them the time to get to know you. They are people living everyday lives, just like you. Place yourself in their shoes. Self-promote to them as if you were on the receiving end of your pitch. Are you salesy or informative, pushy or friendly?

Try to use stories about a particular artwork to fully give a feel to the piece. You’ll connect with your audience in a more intimate way. You can tell a story about the location, the time of year, what print medium would be best suited for the piece. All of these are suggestions are gentle ways of creating a deeper relationship and trust between you the seller and them the collector.

When you have an engaged audience try recommending several art pieces. This helps them know that you have their best interest as a priority, not yours. However, don’t forget to ASK for the sale. Shoppers need a little reminder to make the purchase. Let your audience know the next step you want them to take and make it super easy for them to take it.

______________________

Photo Art Pavilion Team is a national, curated art sales catalog dedicated exclusively to fine art photography. We represent the emerging and established photographer and their complete art portfolios. Take an active role in selling your art & enjoy ongoing business support from the Photo Art Pavilion Team.

CREATE A PHOTO ART PAVILION STOREFRONT


Stay Connected to Photo Art Pavilion Facebook | Instagram | LinkedIn | YouTube or contact Photo Art Pavilion

Sell Prints

Easily set up an online store with PhotoArtPavilion.com

If you’re looking to sell art prints face-to-face with art buyers, aim for places like breweries, wineries, art galleries, and gift shops. These places are likely to have potential customers who are either looking to spend money or at least don’t mind spending it after a few glasses of wine. When pricing your work, keep in mind that you must account for your production costs, your time, the rental of the space you’ll be displayed in, and the commission that the venue retains once your work is sold.

Screen Shot 2021 08 02 at 3.34.01 PM

For those who don’t want to spend large amounts of money and time selling prints in person, you can easily set up an online store with PhotoArtPavilion.com. But remember to promote your offering. We’ve found that unless you’re actively reminding your followers about print sales, you tend not to make any, so don’t forget to promote your PAP storefront, offer periodic coupon sales, or support a charity offering to donate a portion of the proceeds. Keep your print store visible and give your potential customers different reasons to buy.

______________________

Photo Art Pavilion Team is a national, curated art sales catalog dedicated exclusively to fine art photography. We represent the emerging and established photographer and their complete art portfolios. Take an active role in selling your art & enjoy ongoing business support from the Photo Art Pavilion Team.


CREATE A PHOTO ART PAVILION STOREFRONT


Stay Connected to Photo Art Pavilion Facebook | Instagram | LinkedIn | YouTube or contact Photo Art Pavilion

Instagram REELS

– What are REELS in Instagram?

– How to use your art photography in a REEL.

– Check out our quick Canva REEL hack.

As you know, Instagram, Facebook, and all other social media platforms are powerful tools for both amateur and professional photographers to showcase their art in front of the world. Using these platforms helps you reach out to both new and established clients and even get feedback from other creatives in the industry. But it’s frustrating when social media platforms go and change their algorithm!

Videos are dominating the social media market. TikTok has been soaring with the increasing gain of new users and content creators. So much so that Instagram has gone ahead and changed its platform. Yes, you heard that correctly – changed their platform. Instagram recently released that the focus will be shifting to REELS. If you don’t know, Reels are short video clips that are about 15-30 seconds long. By focusing on REELS, Instagram can now compete with TickToc and YouTube.

So what does that mean for us photographers? Sadly, still-photo posts will slowly lose their stickiness on Instagram. Now, it’s time to start creating some REELS to show off your art. Plus, Instagram gives you a little extra push in the algorithm when you use reels.

Here are some content ideas:

– You can use Canva to create reels that showcase your still art.

– You can use your phone and record yourself talking about an experience (remember people want to connect with you, the artist.)

– You can create a video of you holding a finished piece of art. (It will help to show the size and connect you to them and that piece of art.)

– Use Zoom to record your screen when editing; show your process! But speed it up in Instagram.


Here are some QUICK tips:

– You don’t have to speak in reels.

– Creating something is better than nothing – which goes for all social media platforms

– Add music to your content through Instagram.

– Add a caption to your reels, but keep it very, very simple.


______________________

Photo Art Pavilion Team is a national, curated art sales catalog dedicated exclusively to fine art photography. We represent the emerging and established photographer and their complete art portfolios. Take an active role in selling your art & enjoy ongoing business support from the Photo Art Pavilion Team.

Photo Art Pavilion helping art photographers across the USA
CREATE A PHOTO ART PAVILION STOREFRONT


Stay Connected to Photo Art Pavilion Facebook | Instagram | LinkedIn | YouTube or contact Photo Art Pavilion

5 Steps For Developing A Solid Art Marketing Strategy

– 5 Steps For Developing A Solid Art Marketing Strategy

– Q & A – with J & J

What’s the secret to success in the art world? There are many factors and a lot of different opinions.

But there is one strategy that will always be true: Developing a solid marketing plan.

In this video, Joanne Henig and Jessica Lempin of Photo Art Pavilion will inform you how to develop an effective 5-step marketing strategy, so you can get more people to buy your art!



______________________

Photo Art Pavilion Team is a national, curated art sales catalog dedicated exclusively to fine art photography. We represent the emerging and established photographer and their complete art portfolios. Take an active role in selling your art & enjoy ongoing business support from the Photo Art Pavilion Team.

SHOP PHOTO ART PAVILION |  CONTACT PHOTO ART PAVILION


Photo Art Pavilion helping art photographers across the USA
CREATE A PHOTO ART PAVILION STOREFRONT


Stay Connected to Photo Art Pavilion Facebook | Instagram | LinkedIn | YouTube or contact Photo Art Pavilion

Art Marketing Tower of Power

Joanne Henig and Jessica Lempin discuss how to improve your art marketing efforts with the help of understanding the Art Marketing Tower of Power.

Joanne Henig and Jessica Lempin of Photo Art Pavilion have been art photographers and in the business of helping other artists with selling art since 2007.

In this video, we’ll share our favorite tips on how to get more exposure for your photography plus a few tips and tricks with using a Photo Art Pavilion storefront.



If you like the content we shared with you, then please take a moment and subscribe to Photo Art Pavilion YouTube channel.

Photo Art Pavilion provides the art photographer with everything needed to grow a successful art business. Manage your own art business center w/ ongoing feature updates, marketing tools, sales fulfillment, email & phone support. Designed to make you more successful.

______________________

Photo Art Pavilion Team is a national, curated art sales catalog dedicated exclusively to fine art photography. We represent the emerging and established photographer and their complete art portfolios. Take an active role in selling your art & enjoy ongoing business support from the Photo Art Pavilion Team.


Photo Art Pavilion helping art photographers across the USA
CREATE A PHOTO ART PAVILION STOREFRONT


Stay Connected to Photo Art Pavilion Facebook | Instagram | LinkedIn | YouTube or contact Photo Art Pavilion

All images print without the Photo Art Pavilion watermark.
Larger Print Sizes Available Upon Request.
FREE standard U.S. shipping with your purchase.
Standard U.S. shipping delivery speed is usually 3-10 business days after processing.

Download our free guide! "How To Discover Your Taste As A New Art Collector"